I believe everything posted made a great deal of sense.
However, what about this? what if you composed a catchier post title?
I ain't saying your content isn't solid, however what if
you added something that grabbed people's attention? I mean FlipSide is a little
vanilla. You might look at Yahoo's home page and watch how they create news titles to get viewers interested.
You might add a related video or a pic or two to get readers excited
about what you've written. Just my opinion,
it might bring your website a little livelier.