I think what you said made a bunch of sense.
However, what about this? suppose you added a little content?
I ain't suggesting your content isn't good, but
suppose you added a post title that makes people want more?
I mean FlipSide is a little vanilla. You ought to
glance at Yahoo's home page and watch how they create news titles to grab people
to open the links. You might add a video or a related pic or two to
grab people interested about what you've written. In my opinion, it
might bring your posts a little bit more interesting.